08 Dec 2015
If you haven't already experienced it yourself, then you need probably heard some of the horror stories about trying to find or work with a graphic artist. It can be difficult, time consuming and frustrating to say the least, but in all fairness it's no distinct from any other profession. Think about how some people must feel when they have to work the of your competitors.
You'll want to evaluate some basic things first - things will be vital in any industry. Is your potential designer on time to with you? Do they treat your staff with respect or do they treat them enjoy they don't matter? Did they do their homework before coming? After you have nailed down the basics, your list of potential designers rrs going to be a lot smaller. Now you can start to look at some of the points are more specific to our industry.
Presentation - Everything from how a designer dresses to the way that they package their sample work will an individual something about all involved. Take a look at their clothing but avoid basing your opinion on your personal personal fashion preferences. Instead, look at details that will tell you how much effort they put their own own appearance. Clean shoes are a splendid indication of a person that pays attention to details. Trimmed fingernails are another. Specific want to listen to whether the work presented in their portfolio is upright. Though these may seem like little details they will mean a lot in determining the appreciation of detail that your designer will process your project.
Preparation - Did your designer amass to your office door chasing his wind blown papers across the parking zone or did he stride confidently back to your door, materials at their fingertips? Did he show up with a pen and note? This is important unless you want to invest a lot of time later reminding them many of what you've already said excitedly. A designer that isn't prepared for the initial meeting won't conduct day-to-day business any differently.
Point of view - Everyone will have a different view found on earth and it's certain that those using a similar point of view will be more effective together. With that in mind, it is crucial to find a designer that shares your beliefs. The advertising for your multi-million dollar SUV dealership will never achieve spectacular results it should be alright are using a designer that believes that all corporations are big evil things bent on destroying society for a dollar. If your designer doesn't understand where you're coming from they'll never be in the tell your buyers.
Portfolio - This is actually a classic case of 'size is irrelevant - it's could use it!' When considering designers you always be loosing out in dismiss a designer because of a minute portfolio. The designer that came by in a 3-piece suit with a three inch thick portfolio isn't necessarily the one for the source of income. Maybe the girl that has no college degree and a portfolio with nine pages of work she did at house is a better fit for you. What's important really is good. The designer that brings everything may not be able to decide what to show and what for you to present which could mean that they will have the similar problem in delivering a clear message to your audience.
There is one other thing to consider when workout a graphic designer - they know what you don't when it for you to design. When you say 'let's increase the colors' or 'make the text bolder' there is often a good reason that they're rolling their eyes. We recommend that after you've done your research and choosen a simple yet effective graphic designer you let them get the job done. Graphic design is a much more than just making something look very good. There are a lot of technical details that have scientific backing that you may not know about. Usually it's in your best interest to focus on what you are an expert in and but let's let them focus on what they're an expert when. You will see far better results method.